The Background Noise Was Louder than I Realized


Given the recent resurgence of the “LOL IS IT GIF OR JIF” battle a lot of this article resonates with me. I recently watched a talk that outlined the exponential increase in content production over the past decade or so. Now more than ever we need to be very targeted in our approach to content. So many people feel overwhelmed with social media, RSS, news sites, and the lot because they can’t read everything. Here’s the thing though: you don’t need to read it all. I’ve been actively skimming and stripping my existing content sources and it becomes quite clear that you don’t need a literal firehose of information, updates, and all that. You can get by just fine with a select handful of sources you’re prepared to stay on top of.